Market information

The Product

MR6 is a waste plastic pellet additive used to replace bitumen in an asphalt mix, resulting in a stronger, longer lasting, cost effective and greener road. MR6 enhances the roads we drive on.

Target market

Our customers are the asphalt manufacturing companies, of which there are 275 asphalt plants currently operating in the UK and nearly 5000 across Europe.

Worldwide, the asphalt market produces 1.6 trillion tons of asphalt, and for example in the US this is expected to rise by 3% each year.

As MR6 replaces part of the bitumen in an asphalt mix, the potential market is colossal and very scalable as to our knowledge there is no other product in the world like it.

MR6 can be added into every ton of asphalt produced without any modifications being required by the asphalt manufacturing plants, so that everyone, everywhere can drive on a greener, leaner, stronger, longer lasting road.

Characteristics of the target market

‘BDS Marketing research’ identifies that Tarmac is the largest asphalt supplier with around one third of the UK market. The top five companies also comprise Aggregate Industries, Hanson, Cemex and Breedon. Between them, these companies are estimated to have over 80% of the market. The rest of the market is represented by around 30 companies. MacRebur has agreements in place with four of them.

Asphalt companies are gearing up for improved markets this year. BDS has identified six new asphalt plants that have opened in the last year. A further six mothballed plants have also re-opened. The consultancy has also picked up proposals for eight new plants.

Asphalt manufacturers purchase bitumen as a key part of their mix.

MR6 allows for less bitumen to be added to their mix giving the manufacturer instant increased profits from all current and future business.

As global bitumen prices increase, so too does the commercial urgency for MR6.

If you are fed up with potholed roads, passionate about our environment and recycling, and want more for taxpayers’ money, then MacRebur is the solution.

© 2017 MacRebur Ltd.

Designed by www.clay10.co.uk

If you are fed up with potholed roads, passionate about our environment and recycling, and want more for taxpayers’ money, then MacRebur is the solution.

© 2017 MacRebur Ltd.

Designed by www.clay10.co.uk